February 4, 2025

Feature

Brand teams

Introducing dynamic results and insights

Everything you need to measure your campaign’s impact and optimize your influencer marketing efforts—all in one dynamic dashboard.

In this update

Dynamic results

Top creators

Top posts

Top content types

We’ve just launched the new Results Page, your all-in-one dashboard for measuring campaign impact and optimizing your influencer marketing strategy.

Get real-time, actionable insights and quick views of your top-performing creators, ranked by the metrics that matter most—helping you refine your roster for even stronger campaigns.

Learn from past and current campaigns by identifying which creators, content types, and platforms deliver the best results based on your objectives. For example, views are ideal for brand awareness, while engagement rate and interactions are key when driving conversions.

All you dynamic data in one place

What is Dynamic Data? It’s real-time data that updates continuously, meaning every time you refresh, you’ll see the latest and most accurate results. Instantly track what’s working, identify areas for improvement, and get a comprehensive overview of your campaign performance with key metrics like:

  • Total views
  • Engagement rate
  • Total interactions (likes, comments, shares, and saves)
  • Stories interactions
  • and more

How to choose the perfect creators

Let’s be honest—perfection is a journey of trial and refinement. The key is learning from each experience to continuously improve. Understanding which creators are delivering on your objectives is crucial for your success and growth. To make this easier, you can now quickly view your top 5 highest-performing creators, ranked by:

  • Views: See who drives the most visibility.
  • Engagement Rate: Find creators whose content resonates the most.
  • Interactions: Identify creators generating the most engagement.

Understand what type of content works best

Identify your star content with performance rankings for views and interactions. Plus, you can now:

  • Click on any post to access detailed performance metrics for even deeper insights.

Effortless data exports

Export everything with just a click:

  • Campaign performance data for advanced analysis.
  • All generated content so you can save, share, or repurpose it anytime.

Insights that help refine your creator's deliverables

Posts come in all shapes and sizes (well, almost…), but when it comes to performance, not all are created equal. If your goal is brand awareness, focus on the Views tab to see which formats drive the most traction. If you're aiming for conversions, pay attention to engagement rate and interactions. Leveraging these insights will help you maximize your efforts and consistently exceed your objectives.

  • Campaign performance data for advanced analysis.
  • All generated content so you can save, share, or repurpose it anytime.

Always-updating reports

Your campaign results are now dynamic! Every time you refresh the page—even weeks after your campaign ends—your report will update with the latest data.Why it mattersWe know measuring success is essential. With the new Results Page, you can:

  • Make informed, data-driven decisions.
  • Save time by accessing all your metrics in one place.
  • Streamline reporting with easy exports and ongoing updates.